Goosehead Insurance, Inc. (GSHD) insider buying and selling
In the last 90 days at Goosehead Insurance, Inc. (GSHD), no insider made an open-market purchase and 2 insiders made 6 open-market sales worth $1.5M, as reported on SEC Form 4. Over the last 12 months, 5 insiders bought $765K of the stock, led by Martin Ellis Thornthwaite (CLO), who bought $208K on May 18, 2026; 3 insiders sold $10.6M.
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Trades by the same insider within a week are shown as one line.
| Date | Insider | Type | Shares | Price | Value |
|---|---|---|---|---|---|
| Serena Jones 10% Owner | Open market sale 5 trades | 15,000 | avg. $68.90 | $1.0M | |
| ADRIENNE KEBODEAUX 10% Owner | Open market sale | 7,000 | $70.00 | $490K | |
| Patrick Ryan Langston 10% Owner | Open market purchase | 2,800 | $35.56 | $100K | |
| John Arthur Martin CFO | Open market purchase | 5,000 | $34.73 | $174K | |
| & Robyn Jones Descendants Trust 2014 Mark 10% Owner | Open market sale 8 trades | 208,616 | avg. $41.21 | $8.6M | |
| Martin Ellis Thornthwaite CLO | Open market purchase | 5,000 | $41.50 | $208K | |
| Mark E. Jones Jr. COO | Open market purchase | 2,650 | $37.50 | $99K | |
| Mark Miller CEO | Open market purchase | 5,000 | $36.89 | $184K | |
| & Robyn Jones Descendants Trust 2014 Mark 10% Owner | Open market sale 3 trades | 10,576 | avg. $46.76 | $495K |
What the GSHD insider trades really mean
The table above is the public summary. With an Insider Intel account you get the analysis behind it, for Goosehead Insurance, Inc. and every other stock we track:
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Questions about GSHD insider trading
Who bought Goosehead Insurance, Inc. (GSHD) stock recently?
Insiders who bought Goosehead Insurance, Inc. stock on the open market in the last 12 months: Martin Ellis Thornthwaite ($208K), Mark Miller ($184K), John Arthur Martin ($174K), Patrick Ryan Langston ($100K). The most recent purchase was reported on May 29, 2026.
Are insiders buying or selling GSHD?
Over the last 12 months insiders were net sellers of GSHD on discretionary trades: $765K bought against $10.6M sold (scheduled and tax-related sales excluded).
What is a sell-to-cover or 10b5-1 sale?
A 10b5-1 sale is scheduled in advance under a pre-arranged plan, and a sell-to-cover sale is made to pay tax on vesting shares. Neither is a fresh decision to sell, so they say less about an insider's view than a discretionary sale.
Where does this data come from?
Officers, directors and large shareholders report their trades to the SEC on Form 4. This page lists the open-market purchases and sales by individual insiders from those public filings; funds and other institutions are not shown.
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How to read this page
Officers, directors and large shareholders must report their trades in company shares to the SEC on Form 4. This page lists open-market purchases and sales by individual insiders: trades made on the stock exchange at the going price. Funds and other institutions are not shown here.
Information from SEC EDGAR Form 4 filings, shown for general information only. It is not financial advice and does not recommend buying or selling any security. Trades are shown by transaction date and may be reported up to two business days later.